Legumes and tomatoes and beets, oh my! Sensible World created over 30 custom vegetable icons for Farm Minder, a wonderful company that provides tools to manage day to day farm activities.
We had a blast designing the icons and reveled in the challenge of keeping them simple, clean and recognizable. It was also imperative to style the icons consistently so that they felt a part of the same family. Shapes were distilled to their most basic forms, leaves were simplified and peas were rounded. The result is a family of vegetable icons that capture the essence and flavor of our most important food group.
Delicious enough to eat.
Small veggies.